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bet365 reports £227.6m operating profit for year to March 2025

Deals & M&A

bet365 reported revenue of £4.04bn for the year ended 31 March 2025, up 9% year on year, while operating profit fell to £227.6m from £396.6m. The company said gaming revenue rose 25% and betting revenue increased 5%; direct costs climbed 30.5% to £896.5m, while administrative expenses rose by £324.7m. The results also included £130m in charitable donations, and analysts at Regulus Partners criticised the company’s growth and competitive position.

The results show higher revenue alongside lower operating profit as costs increased, informing operator and investor assessments of performance.

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Blask data shows Bet365 leads Brazil affiliate network as Betsson and BetMGM grow fastest

Reportedly, Affiliate monitoring by Blask shows Bet365 appears on 53 sites in Brazil, the widest affiliate presence, with Betano and Stake tied at 44 each. Betsson and BetMGM each added eight new affiliate sites in the past month, the fastest growth. Blask tracks 315 affiliate sites and 583 active brands in the Brazilian market.

Bet365 has the widest affiliate presence in Brazil, appearing on 53 sites, according to affiliate monitoring by Blask. Betano and Stake are tied for second place with 44 sites each, ahead of Superbet with 43 and Novibet with 41.

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