Belo Horizonte councillor Pedro Rousseff withdrew a bill to restrict betting advertising from a city council vote on 10 June, saying it lacked enough support. A related proposal by Wagner Ferreira also left the process; Rousseff said he planned to resubmit his bill in July.
The proposals would restrict betting firms' advertising and other promotional activity in Belo Horizonte if enacted.
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Brazil's government prioritised Measure 1.394/2026, which prohibits fixed-odds betting, and wants Congress to decide its future before the end of 2026. José Guimarães said mixed committees should be formed by 20 December; the Supreme Federal Court has scheduled a public hearing for 3 November with 26 institutions and organisations. Industry associations challenge the measure, while ten football clubs and the CBF plan to seek more time to adjust sponsorship contracts.
Brazil's government has made Measure 1.394/2026, which prohibits fixed-odds betting, a priority and wants Congress to decide its future before the end of 2026, according to the source. The provisional measure was published in September and ended the authorisations granted to companies in the regulated sector. The legislative route and a Supreme Federal Court (STF) public hearing scheduled for 3 November will bear on the measure's future.
Brazil’s federal and state betting licences are due to expire on 25 October, the day of the presidential vote, under Provisional Measure 1.394/2026, according to the report. The measure bars fixed-odds betting operations, offers and advertising; it also says a Supreme Court ruling and congressional consideration remain pending. Flávio Bolsonaro reportedly supports restoring the market, while he denies wrongdoing in a police inquiry into alleged money laundering linked to betting.
Quaest will publish a poll on 21 October asking voters whether the government's measures to ban betting influenced their choice in the presidential runoff between Luiz Inácio Lula da Silva and Flávio Bolsonaro. The survey, commissioned by Editora Globo and TV Globo, covers 2,154 in-person interviews conducted 17-20 October with a two-point margin of error. A 14 October poll found 64% of respondents aware of the betting ban approved it.
Quaest will publish a poll on 21 October asking voters in the presidential runoff between Luiz Inácio Lula da Silva and Flávio Bolsonaro whether the government's measures to ban betting influenced their vote. The poll is due at 10:15 local time, according to the report.
A Genial/Quaest poll published on 14 October found 72% of Brazilians support the ban on betting. The outlet said earlier surveys showed the issue has little effect on voting intention, while the first-round margin between Flávio Bolsonaro and Lula was about 2.3m votes. It argues a small, motivated minority of bettors could still matter.
A Genial/Quaest poll published on 14 October found that 72% of Brazilians support the ban on betting. Of the total, 64% already knew of the proposal and approved it, while a further 8% came to support it after being informed. Rejection totalled 21%: 17% already knew of it and disapproved, and 4% assessed the measure negatively on learning of it. Another 7% did not know or did not answer.
Betting operators invested R$2.12bn in open and pay TV between January 2025 and June 2026, according to a Tunad media intelligence survey. From January to August 2026, operators spent R$542.4m on linear open TV alone and led advertiser rankings in five of eight months. Provisional Measure 1.394/2026, signed on 25 September, banned fixed-odds betting operations and advertising, with broadcasters given until 5 October to pull contracted spots.
Betting operators spent R$2.12bn on open and pay television between January 2025 and June 2026, according to a media intelligence survey by Tunad published on Wednesday 21 October and. From January to August 2026, operators spent R$542.4m on linear open TV alone and led the advertiser ranking in that medium in five of the eight months, the survey found.