AGLC appoints Draisaitl and Wolf as Play Alberta responsible-play ambassadors
Alberta Gaming, Liquor and Cannabis (AGLC) signed NHL players Leon Draisaitl and Dustin Wolf as responsible-play ambassadors for its Play Alberta platform. They will feature in marketing for GameSense and Self-Exclusion, including messages about betting, loss and deposit limits, voluntary breaks and Reality Checks.
The partnership gives AGLC a channel to promote responsible-play tools to Play Alberta users and sports fans.