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ACMA warns four bookmakers over self-exclusion breaches

Enforcement & compliance

Australia’s ACMA found that Buddybet, Ultrabet, VicBet and Topbet breached National Self-Exclusion Register rules. Buddybet failed to close excluded customers’ accounts and sent them marketing; Ultrabet reopened an account and marketed to another excluded person, while VicBet and Topbet each marketed to a self-excluded individual. ACMA issued formal warnings to VicBet and Topbet; Buddybet has since left the Australian market.

The findings require wagering providers to close excluded customers’ accounts and prevent marketing to them.

Earlier fines and penalties by ACMA

DateCompanyAmountStoryAppeal status
Unibet, BetchoiceAUD 1,000,000ACMA fines Betchoice A$1m over self-exclusion breachesNot stated
PointsBetAUD 500,800ACMA fines PointsBet A$500,800 over marketing and self-exclusion breachesNot stated
Not namedNot statedACMA orders Australian ISPs to block four illegal gambling sitesNot stated

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Enforcement & compliance

ACMA fines PointsBet A$500,800 over marketing and self-exclusion breaches

Australia’s Australian Communications and Media Authority fined PointsBet A$500,800 over spam and self-exclusion breaches, according to the report. ACMA found the company sent more than 800 unlawful marketing messages between August and November 2023, including contacts to people registered with BetStop, and accepted an enforceable undertaking requiring compliance-system changes and staff training.

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