KSA addresses JACKS.NL over sports sponsorship advertising breach
The case clarifies that a link to online gambling offerings can make otherwise permitted land-based casino advertising unlawful.
The case clarifies that a link to online gambling offerings can make otherwise permitted land-based casino advertising unlawful.
The warning clarifies that linking a land-based casino sponsorship display to an online gambling offer can breach Dutch advertising rules.
The warning signals that online gambling operators must address prohibited promotional links on sports websites to avoid further regulatory action.
The case puts licensed operators on notice that partner websites can create responsibility for prohibited gambling advertising.
The ruling confirms the fine and the regulator’s authority to publish its decision on marketing to young adults.
Fine
The fine concerns advertising linked to both JACK'S land-based brand and Jacks.nl, the event’s online sponsor.