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Sportradar launches Custom Bet cricket feature for operators

Business

Sportradar has launched Custom Bet, a bet-builder feature in its Premium Cricket Services for pre-match use across top-tier men’s T20 fixtures worldwide. The service adds 16 markets and lets operators using Sportradar cricket betting solutions offer combined selections across player performances, team milestones and match events.

Operators using Sportradar’s cricket betting solutions can add the new bet-builder feature and markets to their pre-match offer.

End-of-day close Sportradar (SRAD), USD, to 23 March 2026
Story date23 December 202523 March 2026

Latest reported results

Sportradar NASDAQ: SRAD

Quarter ended 30 September 2026

Revenue
EUR 362.5m

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