Spain’s state lottery and betting operator SELAE tendered a sports-betting advertising campaign valued at €1.54m excluding VAT, according to reports. The campaign aims to attract more young people and women and turn occasional players into regular customers, using press, radio, television and social media.
The campaign’s intended audiences and customer-retention goal are relevant to scrutiny of state-run sports-betting promotion.
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New York senator Toby Ann Stavisky introduced a bill that would let the New York State Gaming Commission bar bettors found to have harassed athletes or other sports participants. The proposal would provide designated bettors an opportunity to appeal or seek removal; it has been referred to a Senate committee.
Reportedly, DraftKings and FanDuel contributed $7m to the campaign seeking to legalise online sports betting in Nebraska. Tax Relief Nebraska, which supports Initiative Measures 440 and 441, has raised $14.6m ahead of Election Day.
Brazil’s Ministry of Sport announced a sports-betting awareness campaign on 18 June, using social-media videos during the 2026 World Cup period. The ministry said the campaign advises people to check that operators are authorised and warns against betting on unauthorised platforms; its sports betting secretariat is working with the Finance Ministry’s SPA-MF.
The Netherlands’ KSA launched a campaign warning young sports fans about excessive sports betting ahead of the FIFA World Cup. The initiative includes a mural in Amsterdam, interviews and social media content, and a portal for people to share their experiences with gambling.
The Campaign for Fairer Gambling said illegal sports streaming is helping expand illegal gambling. Its report says 89% of illegal sports streams carried illegal-gambling advertising in 2024 and the first half of 2025, while British audiences watched 4.7 billion illegal sports streams over that period.