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Brazil sports ministry launches responsible betting campaign for 2026 World Cup

Regulation

Brazil’s Ministry of Sport announced a sports-betting awareness campaign on 18 June, using social-media videos during the 2026 World Cup period. The ministry said the campaign advises people to check that operators are authorised and warns against betting on unauthorised platforms; its sports betting secretariat is working with the Finance Ministry’s SPA-MF.

The campaign directs bettors toward authorised operators and warns against unauthorised platforms during the World Cup period.

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Unico reports 120 million Brazilian betting transactions during World Cup 2026

Brazilian fixed-odds betting platforms recorded more than 120 million transactions during the 2026 World Cup, according to a study by identity-verification company Unico. The study found 13 million unique active bettors, with activity peaking at 1,513 requests per second during Brazil's match against Scotland on 24 June. Unico said its systems blocked 770,000 fraud attempts during the tournament.

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