RubyPlay has introduced Mad Hat Games as a new studio in its multi-studio content operation, with founder James Stewart and chief product officer Dr Eyal Loz describing its role in an interview. The studio launched with Chili Strike and plans to release Goalinko ahead of the 2026 FIFA World Cup.
The studio’s launch and planned title expand RubyPlay’s stated content pipeline for partners.
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RubyPlay announced a partnership with Stoiximan to introduce RubyPlay Studio titles on the operator’s platform in Greece. The games include Diamond Explosion 7s SE, Mad Hit Diamonds and J Mania Lucky Pyggs; Stoiximan is wholly owned by Allwyn.
It was reported that RubyPlay entered Switzerland for the first time through an agreement with Grand Casino Luzern’s mycasino. A selection of RubyPlay titles will join the online casino’s offering.
RubyPlay said it has expanded its partnership with bet365 into Brazil, making selected games from RubyPlay Studio and Koala Games available to bet365 players. The companies said the launch extends their existing content relationship, which already covered Spain.
It was reported that RubyPlay and Betnacional went live in Brazil under a multi-studio content agreement. The launch includes Koala Games’ Voltage Blitz titles and RubyPlay’s broader portfolio.
RubyPlay has agreed a partnership with Betnacional, a Flutter-owned brand. The casino content supplier said the deal strengthens its position in Brazil's regulated iGaming market.