Robinhood Markets said its Robinhood Derivatives unit is rolling out event contracts on regular-season NFL games and college football. The initial offer covers the first two weeks of each season, with further matchups planned as the seasons progress; eligible customers can access the contracts through the app's Prediction Markets Hub.
The contracts extend Robinhood's sports-event offering into NFL and college football matchups.
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Prediction markets linked to NFL Week 3 recorded USD8.5bn in weekend notional trading volume. Nine of 11 reporting exchanges accounted for USD4.47bn on Sunday, when Kalshi held a 68% share. Sports and combo markets represented 86% of Sunday volume.
DraftKings chief executive Jason Robins discussed early football-season data on the operator’s sports betting and prediction-markets activity. He said future success did not depend on sports contracts surviving a Supreme Court challenge, according to the report.
Prediction markets recorded approximately $6bn in trading during the NFL season’s first full football weekend. Sports trading and parlays helped several platforms reach record activity levels. The report also described record engagement at traditional sportsbooks and results favouring bettors.
Prediction markets are limiting growth in regulated NFL betting in the United States. The report cites projections from the American Gaming Association.
Prediction markets have launched commercials as NFL betting advertising returns. The NFL season opened on Wednesday night.