Polymarket and Madison Square Garden Sports Corp. announced a partnership on 12 January, naming Polymarket the New York Rangers’ official prediction market partner. The agreement includes arena signage, fan activities and digital exposure during Rangers games, including a presenting role for in-game polls on MSG Networks.
The agreement gives Polymarket branded access to Rangers games and related team channels in the US.
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Formula 1 named FanDuel its official betting partner, according to the report published on 1 May 2026. FanDuel users will receive real-time insights during race weekends, with further wagering options planned during the season.
bet365 signed a multi-year agreement to become the UFC’s official sports betting partner in Canada and the US, the companies said. The deal includes promotion across UFC broadcasts, digital channels and social media, as well as a presence at live events; live odds and betting tickers will appear in streams where available in jurisdictions where bet365 is authorised.
NEXTPredict named mrkts headline partner for its New York summit, scheduled for 22–23 October 2026 at Convene, 30 Hudson Yards. The partnership includes event branding and a planned presentation on the Leadership Stage. The source says mrkts is a prediction-markets technology platform developed by DeepEther Labs.
NEXT.io and BettingStartups announced a partnership supporting NEXT events in New York, beginning with NEXT Focus: Emerging Verticals on 9 March 2026 and continuing at NEXT Summit: New York on 10–11 March. The companies said they will feature startup perspectives and emerging gaming models, including social casino, sweepstakes, skill-based play and prediction markets.
Reportedly, the NFL requires prediction market exchanges to meet conditions before securing an official league relationship. Prediction market brands are pursuing football fans as customers without official league ties.