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Parliamentary prorogation delays Canada’s proposed sports betting advertising bill

Regulation

Canada’s Parliament was prorogued until 24 March after Prime Minister Justin Trudeau resigned and the governor general agreed to his request. Bill S-269, which passed the Senate in November and awaited its first reading in the House of Commons, would task the Canadian Heritage Minister with developing national gaming advertising standards. A BVGroup executive said the prorogation would delay the bill’s progress but not change the company’s strategy.

The delay leaves operators without a settled timeline for proposed national gaming advertising standards.

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Regulation

DraftKings acknowledges sending one personalised NBA player video to a customer

DraftKings told federal lawmakers on 5 November that it had sent one personalised video from New York Knicks player Miles McBride to a customer. The company said it does not target people based on indicators of problem gambling or use AI to tailor promotional offers to customers’ gambling activity. The response followed a congressional inquiry into operators’ loyalty programmes, VIP practices and AI use.

DraftKings told federal lawmakers it had sent a personalised video featuring New York Knicks guard Miles McBride to a customer, in response to an inquiry into betting operators’ practices. The company said its loyalty team was aware of sending one such video and did not generally use personalised content from athletes or celebrities as a customer incentive.

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