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NSUS acquires WSOP brand from Caesars for $500m

Deals & M&A

NSUS, GGPoker’s parent company, acquired the World Series of Poker brand from Caesars in a deal valued at $500m. Caesars will receive $250m upfront and a further $250m in five years, while live WSOP events will remain at Caesars’ Las Vegas properties and Caesars will continue offering WSOP Online in four states.

The sale changes WSOP brand ownership while preserving Caesars’ live events and online offerings in specified states.

End-of-day close Caesars Entertainment (CZR), USD, to 16 September 2024
Story date18 June 202416 September 2024

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