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Illegal gambling affiliates use TikTok videos to reach Dutch consumers

Enforcement & compliance

Affiliates promoting illegal online casinos are using TikTok videos to reach consumers in the Netherlands, a sampling described in the source found. The videos direct viewers to profile links and can reach thousands of people even when posted by accounts with few followers; the platform does not publicly disclose how its recommendation algorithm works.

The reported promotion method raises enforcement challenges for efforts to restrict illegal gambling advertising aimed at Dutch consumers.

Earlier fines and penalties by KSA

DateCompanyAmountStoryAppeal status
Holland Casino, JVH gaming & entertainmentNot statedKSA warns against operating unlicensed slot machines in the NetherlandsNot stated
VaveEUR 280,000KSA imposes €280,000 weekly penalty order on Vave’s ownerNot stated
StarscreamEUR 840,000KSA orders Starscream to stop unlicensed Dutch gambling or face €840,000Not stated
Onisac Limited, Mansion Online Casino LimitedNot statedDutch court rulings uphold most KSA sanctions against unlicensed casinosNot stated
Boomerang Bet, MetaNot statedKVA flags Dutch gambling advert using OnlyFans branding and calls on Meta to actNot stated

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