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Finnish government keeps retail gambling machines under current rules

Regulation

A Finnish political working group decided to retain the current rules for gambling machines in shops and hospitality venues, despite researchers’ concerns about gambling harm. A separate market reform is due to open online casino and sports betting to licensed foreign operators from 2027, while Veikkaus retains exclusive rights to Lotto and physical machines.

The decision preserves retail machine distribution as Finland prepares to open parts of its online gambling market to competition.

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Regulation

Finland's online gambling rules raise channelisation concerns

Finland's regulated online gambling market is due to open in July 2027 under the Finnish Gambling Act, ending state-owned Veikkaus' exclusive rights to online casino games and sports betting. A Helsinki Times op-ed questioned whether tough responsible gambling measures, including restrictions on marketing and bonuses, will keep licensed offerings attractive, citing Sweden's experience since 2019. Sweden's regulator Spelinspektionen has itself suggested its 90 per cent channelisation target may have been overly ambitious.

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