SectorWire
SearchGet the daily briefing
Menu

Finland approves gambling reform and plans licensed online market from 2027

Regulation

Finland’s Parliament approved a new Gambling Act earlier this month, introducing licensing for online casinos and fixed-odds betting while reserving lotteries and some other games for Veikkaus. Applications are due to begin next month, and approved operators may launch and market services from 1 July 2027; the article says licences will be required to target Finnish players.

Operators will need Finnish licences to target players when the new licensing regime takes effect.

Request a correction

Keep reading

Regulation

Finland's online gambling rules raise channelisation concerns

Finland's regulated online gambling market is due to open in July 2027 under the Finnish Gambling Act, ending state-owned Veikkaus' exclusive rights to online casino games and sports betting. A Helsinki Times op-ed questioned whether tough responsible gambling measures, including restrictions on marketing and bonuses, will keep licensed offerings attractive, citing Sweden's experience since 2019. Sweden's regulator Spelinspektionen has itself suggested its 90 per cent channelisation target may have been overly ambitious.

Continue reading