EveryMatrix plans to expand Buenos Aires team for Latin American growth
EveryMatrix plans to expand its Buenos Aires team as it develops a locally staffed approach to Latin America, group chief commercial officer Arthur Barker said in an interview. Barker said the supplier could eventually open another office in Brazil and would select markets rather than pursue blanket regional coverage.
A locally staffed, selective approach lets EveryMatrix tailor Latin American expansion, with a possible Brazil office rather than blanket coverage.