Entain reports triple-digit NBA betting growth in Germany, France and Italy
Entain reported increased betting activity around three NBA regular-season games in Paris, Berlin and London in January 2026. Its data showed triple-digit increases in Germany, France and Italy, while the UK recorded smaller gains. The Berlin game on 15 January produced the tour’s largest increases compared with a typical NBA week.
Entain’s market data shows betting activity around NBA games varied across European countries, with Berlin producing the largest increases.