bplay announces planned launch in Argentina's La Rioja province
bplay announced that it plans to launch online sports betting and casino in La Rioja during September, for customers aged 18 and over. The company, part of Grupo Boldt, said the expansion would add the province to its licensed Argentine markets; the source does not name a local licensing authority or confirm a licence decision for La Rioja.
The planned entry would add another provincial market to bplay's regulated online betting footprint.