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BoyleSports signs two-season sponsorship deal with West Ham United

Deals & M&A

BoyleSports signed a multi-year partnership with West Ham United covering the next two seasons, the company and club announced. BoyleSports will sponsor the club’s shirts in 2025/26 and become its official betting partner in 2026/27, when the voluntary ban on gambling front-of-shirt sponsorship takes effect. The agreement also includes content for the club’s digital channels.

The agreement sets out how BoyleSports’ club sponsorship will change when the voluntary shirt-sponsorship ban takes effect.

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