BETBY launched BETBY Predictions, a fixed-odds prediction market product, the company said. Sales Manager Trevor Johnstone said the product targets events beyond sport, including finance, technology and entertainment, and is designed for sportsbook operators without requiring market changes or liquidity pools.
The launch gives sportsbook operators a product for prediction markets beyond traditional sports betting.
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BETBY reportedly increased gross gaming revenue on its sports betting platform by 33.4% year on year in Q3 2026. Total bets rose 31.9% and active players increased 82.7%; BETBY Games GGR was up 32.2%, with bets up 45.4% and active players up 123.3%.
BETBY has been announced as title sponsor of the MOVE Cup, a new elite rapid chess tournament to be held in Barcelona on 19 and 20 January 2027. The event carries a €300,000 prize fund alongside a €300,000 contribution to the MOVE Foundation, and Magnus Carlsen, BETBY's global ambassador, is confirmed as the first player. A charity event at BETBY's ICE Barcelona stand is scheduled for 18 January.
BETBY has been announced as title sponsor of the MOVE Cup, a new elite rapid chess tournament to be held in Barcelona on 19 and 20 January 2027. The event was presented at a press conference in Barcelona.
Reportedly, BETBY will provide sportsbook technology, betting content and managed services to Lebull under a partnership. Lebull will retain its existing frontend while integrating BETBY’s sportsbook capabilities.
BETBY will supply sportsbook technology, betting content and managed services to Polish betting brand Lebull under a partnership between the two companies. Lebull will keep its current frontend while integrating BETBY's sportsbook capabilities behind the scenes, the companies said.
BETBY has entered Poland’s regulated betting market through a partnership with Betters, the companies said. Betters integrated BETBY’s sportsbook solution, including the Betby Games esports feed; the agreement marks BETBY’s first partnership in the country.
Reportedly, BETBY has agreed a partnership with platform provider NGX to extend its sportsbook technology across Latin America. Under the deal, the Malta-headquartered supplier's sportsbook will be built into NGX's platform, widening its reach in Brazil's regulated betting market.