Bally’s secures exclusive global online casino rights to Hasbro’s Monopoly brand
Bally’s has signed a multi-year deal with Hasbro for exclusive global business-to-consumer online casino rights to the Monopoly brand in regulated markets. Games developed by Hasbro partner Evolution are due to launch from January 2026; Evolution received rights to develop online slots and live casino formats for Monopoly and other Hasbro games.
The agreement gives Bally’s exclusive online casino rights to Monopoly across regulated markets and sets a launch timetable for new games.