ASA upholds complaint over betting affiliate ad linked to self-exclusion search
The UK Advertising Standards Authority reportedly upheld a complaint about a betting affiliate advertisement shown in response to a self-exclusion search. The company said the exact phrase was not targeted and attributed the match to an automated advertising platform process.
The ruling may affect how betting affiliates target and review search-based advertising.
Cite as: SectorWire, “ASA upholds complaint over betting affiliate ad linked to self-exclusion search”, https://sectorwire.news/item/asa-upholds-complaint-over-betting-affiliate-ad-linked-to-self-exclusi/