Altenar and Finnplay support 7bet with sportsbook-platform partnership
Deals & M&A1 min read
Altenar and Finnplay’s technology partnership combines Altenar’s sportsbook with Finnplay’s Titan platform for operators in regulated markets. In Lithuania, 7bet uses Titan with betting products supported by Altenar; the companies said basketball accounts for almost 40 per cent of its turnover and monthly turnover increased by more than 400 per cent following localisation work.
7bet launched in Lithuania using Finnplay’s Titan platform and betting products supported by Altenar, according to the companies. Altenar tailored its sportsbook to the country’s basketball-led betting culture. Basketball represented almost 40% of 7bet’s turnover, and monthly turnover increased by more than 400%.
Altenar and Finnplay have worked together for about seven years, combining the former’s sportsbook technology with the latter’s platform. Titan provides player account management, payments, casino services, responsible gambling tools and connections to third-party technology providers.