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AGCOM proposes consultation on gambling advertising guidelines in Italy

Regulation

Italy's AGCOM included a proposal to begin a public consultation on changes to its 2019 gambling advertising guidelines on the agenda for its 7 October council meeting. The proposal does not itself approve new rules, and the authority has not disclosed the changes it may put forward.

Any revised guidance could affect how licensed operators communicate about gambling products and services in Italy.

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Regulation

AGCOM media director proposes whitelist for legal gambling advertising

AGCOM media services director Davide Gallino proposed a digital whitelist that would allow authorised gambling operators to advertise on social platforms while blocking illegal operators, reportedly. The suggested mechanism would use a certification integrated into platform systems, shifting controls from individual accounts to content flows.

AGCOM's media services director, Davide Gallino, has proposed a whitelist that would let authorised gambling operators advertise while blocking illegal ones, as reported by Sitiscommesse.com. He set out the idea at the Egr Awards, on a panel devoted to legality and focused on the advertising ban, transparency and user protection.

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