Stake has appointed former Belgium international Eden Hazard as a global ambassador, reportedly ahead of the 2026 World Cup. The company said Hazard will take part in fan engagement and awareness campaigns across digital channels during the 2026 football season.
Stake plans to use Hazard in fan engagement and awareness campaigns across digital channels during the football season.
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Canadian policymakers are considering stricter gambling advertising rules, particularly in Ontario, amid concerns that the 2026 World Cup could increase betting activity. Survey findings cited in the report indicate that more than a quarter of people who gambled online in the past year said advertising influenced their decision to bet; some organisations are calling for a total advertising ban.
Belgium’s Gambling Commission said it would step up awareness efforts on sports betting risks ahead of the 2026 World Cup. The authority cited nearly 500,000 active accounts on licensed online platforms, with sports events accounting for 86% of betting gross gaming revenue and football representing about three-quarters of that share.
The Massachusetts Attorney General’s Office, Massachusetts Gaming Commission and Massachusetts State Lottery Commission issued a consumer advisory ahead of the 2026 FIFA World Cup, warning about unlicensed gaming websites and apps. The agencies urged the public to use legal options and protect personal information; the commission’s chair also said prediction markets were offering sports wagering without a licence.
The Netherlands Gambling Authority (KSA) and Belgian Gaming Commission reminded licensed operators to follow national gambling rules ahead of the FIFA World Cup, according to their statements. The KSA said it would step up advertising checks and monitor illegal operators, while Belgium reiterated restrictions on bonuses and advertising.
Betway has appointed Vladimir Guerrero Jr. as its global baseball ambassador, with his role in Ontario focused on responsible gambling tools. Super Group said the partnership would promote responsible gambling, in line with Ontario rules restricting athlete endorsements to responsible-gambling messaging.