Sportradar completes IMG Arena rights portfolio acquisition for $225 million consideration
Sportradar said it completed its acquisition of IMG Arena’s global sports betting rights portfolio from Endeavor Group and OB Global Holdings. The transaction provides $225 million in total consideration to Sportradar: about $122 million in seller prepayments to certain rights holders and a further $103 million payable directly to Sportradar over two years, subject to purchase price adjustments.
The acquisition broadens Sportradar’s rights-holder relationships and data and streaming event coverage for betting clients.