SOFTSWISS said its 2026 priorities include expanding in regulated markets, developing products and technical performance, and speeding up delivery to partners. It plans to increase the use of AI tools across teams and continue investing in customer service, staff and industry education.
The strategy sets the technology provider’s priorities for serving operators in regulated markets during 2026.
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SOFTSWISS hosted a LinkedIn Live panel on the economics of launching in African iGaming markets, with South Africa as the main case, the company said. Panellists said licensing is among the smaller costs, with localisation, certification, BEE requirements, payments and marketing taking most spending, and provincial approvals taking three to 12 months.
SOFTSWISS forecasts North American online gambling GGR will reach $76.6bn in 2028, compared with $58.1bn in 2026. Its iGaming Trends 2027 report projects North America will grow faster than other major online gambling markets through 2028.
SOFTSWISS projects that global iGaming gross gaming revenue will reach approximately €461.8bn by 2031. The forecast appears in a trends report.
SOFTSWISS will attend SiGMA North America 2026 in Mexico City on 1-3 September. The company said it supports licensed gaming brands in Mexico with a compliant iGaming ecosystem and will discuss opportunities in the market.
It was reported that SOFTSWISS will host an online panel on 27 August. The discussion will cover market selection, licensing readiness, localisation and launch coordination.