SOFTSWISS said it is preparing its technology for the 2026 World Cup, citing cloud infrastructure, real-time monitoring and fraud-prevention systems. It also announced a B2B prediction-markets product that would let partner operators offer fixed-odds bets on events including cultural and financial topics.
Operators using SOFTSWISS may offer fixed-odds prediction markets alongside preparations for expected tournament demand.
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SOFTSWISS hosted a LinkedIn Live panel on the economics of launching in African iGaming markets, with South Africa as the main case, the company said. Panellists said licensing is among the smaller costs, with localisation, certification, BEE requirements, payments and marketing taking most spending, and provincial approvals taking three to 12 months.
SOFTSWISS forecasts North American online gambling GGR will reach $76.6bn in 2028, compared with $58.1bn in 2026. Its iGaming Trends 2027 report projects North America will grow faster than other major online gambling markets through 2028.
SOFTSWISS projects that global iGaming gross gaming revenue will reach approximately €461.8bn by 2031. The forecast appears in a trends report.
SOFTSWISS will attend SiGMA North America 2026 in Mexico City on 1-3 September. The company said it supports licensed gaming brands in Mexico with a compliant iGaming ecosystem and will discuss opportunities in the market.
It was reported that SOFTSWISS will host an online panel on 27 August. The discussion will cover market selection, licensing readiness, localisation and launch coordination.