Smartkarma urges Sega Sammy to prioritise intellectual property over M&A
An investment analysis platform argued that Sega Sammy should focus on monetising its intellectual property and halt large-scale acquisitions after what it described as weak acquisition performance and lower operating margins. The analysis cited a JPY31.3bn impairment relating to Rovio and said a further JPY15bn impairment was expected for Stakelogic; Sega Sammy said it would suspend large-scale M&A for the time being.
The analysis bears on Sega Sammy’s acquisition strategy and the expected impairment associated with its Stakelogic purchase.