SiGMA Play acquires CasinoBee affiliate website
SiGMA Group said its media business, SiGMA Play, had acquired CasinoBee.com, a casino-review website. The group described the purchase as its first acquisition of an SEO asset and said it formed part of its longer-term affiliate growth plan.
The CasinoBee purchase gives SiGMA Play an owned SEO asset for its affiliate growth plan.