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SCCG Management partners with BTA Sports to distribute betting analytics

Deals & M&A

SCCG Management announced a partnership with BTA Sports to represent and distribute the company’s AI-based analytics tools in the global gambling market. SCCG said it would connect the platform with operators, affiliates, sports leagues and technology providers; the agreement also covers consultancy on capital access, international expansion, commercial partnerships and mergers and acquisitions.

The partnership gives BTA Sports a commercial representative seeking connections with gambling operators and other sector participants.

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