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SBC analysis compares online gambling markets across Europe

Regulation

An analysis published ahead of SBC Summit Europe compared online casino, sports betting and lottery markets across Europe. Online casino accounted for 45% of European online gross gaming revenue in 2024, ahead of sports betting at 29%, while national rules produced substantial differences between markets. European Lotteries reported 2024 online GGR of €6.2bn, up 19%.

Operators and suppliers need jurisdiction-specific market data because regulation and consumer preferences produce different product mixes across Europe.

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