ROGA issues recommended practices for US operator VIP programmes
The Responsible Online Gaming Association published recommended practices for gambling operators’ VIP programmes, the organisation said. Its guidance covers staff training, monitoring player behaviour, escalation procedures, player data access and annual programme reviews; it also advises against offering incentives to players who are taking a cooling-off period or have self-excluded or been suspended or banned.
Operators can use the recommendations to review VIP controls, player communications and incentive policies.