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Riot Games permits betting partnerships for top-tier esports teams

Deals & M&A

Riot Games said it will allow sportsbooks to sponsor Tier 1 League of Legends and Valorant teams across the Americas, Europe, the Middle East and Africa, and Asia. It will vet partners, require use of official GRID esports data and teams’ own integrity programmes, while prohibiting betting adverts during broadcasts and logos on team shirts. Riot cited Sportradar data showing more than $10.7bn in League of Legends betting turnover, with 70% placed on unregulated sites.

The policy sets sponsorship, data-use and integrity conditions for sportsbooks seeking partnerships with top-tier teams.

End-of-day close Sportradar (SRAD), USD, to 15 August 2025
Story date19 May 202515 August 2025

Latest reported results

Sportradar NASDAQ: SRAD

Quarter ended 30 September 2026

Revenue
EUR 362.5m

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