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PG SOFT names Chris Gayle global brand ambassador

Deals & M&A

PG SOFT announced on 15 June 2026 that cricketer Chris Gayle had become its global brand ambassador. The company said he would take part in international marketing, promotional and social media campaigns, as well as player engagement activities.

Chris Gayle’s ambassador role will support PG SOFT’s international marketing, promotions, social media and player engagement.

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Deals & M&A

France's competition authority approves Banijay's Joa acquisition without conditions

France's competition authority has approved Banijay's planned acquisition of casino operator Joa without conditions. The review, the authority's first of a gambling transaction spanning online and land-based operations, focused mainly on poker and concluded that the deal was unlikely to restrict competition. The authority said its assessment did not account for possible future legalisation of online casino games.

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