New York plaintiff sues DraftKings over alleged website accessibility barriers

DraftKings told federal lawmakers on 5 November that it had sent one personalised video from New York Knicks player Miles McBride to a customer. The company said it does not target people based on indicators of problem gambling or use AI to tailor promotional offers to customers’ gambling activity. The response followed a congressional inquiry into operators’ loyalty programmes, VIP practices and AI use.

DraftKings told federal lawmakers it had sent a customer one personalised video featuring New York Knicks guard Miles McBride, in response to their inquiry into betting operators’ practices. The company said it did not generally use personalised content from professional athletes or celebrities as an incentive for eligible rewards customers.