Ironshield Capital Management built a 6% position in evoke, according to the report published on 31 March 2026. The report identifies evoke as the parent of William Hill, 888 and Mr Green but gives no further details of the investment.
The reported stake adds an investor position in the group that owns William Hill, 888 and Mr Green.
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It was reported that Evoke generated £887.5m in the first half of 2026, leaving revenue broadly unchanged. Italian revenue increased 21%, while higher gambling taxes weighed on the group.
It was reported that Gaming Corps secured a content agreement with UK operator group evoke. The deal spans the William Hill, Mr Green and 888 brands.
Bally’s Intralot had until 5pm GMT on 18 May to announce a firm intention to bid for evoke or withdraw, under the UK Takeover Code, according to reports. The companies had been discussing an indicative 50p-per-share proposal that valued evoke at about £225m; evoke said discussions were ongoing.
TPG is reportedly prepared to provide about $1.1bn to support Bally’s Intralot’s proposed takeover of Evoke, the operator behind William Hill and 888. The final contribution could be lower, and TPG has not commented on the report. Evoke said discussions were continuing on a proposal expected to involve an all-share combination with a partial cash option; its deadline for a bid is 8 June.
evoke has opened recruitment for a marketing director for Spain, with the role based in Ceuta, according to the report. The successful candidate would oversee marketing strategy for William Hill and 888 in Spain, including customer acquisition, digital campaigns and advertising budgets.
evoke has opened a recruitment process for a marketing director for Spain, with the post based in Ceuta, the company's Rubén Madama said in a LinkedIn post about the vacancy. The selected candidate will take charge of marketing strategy for William Hill and 888 in Spain, according to the report.