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Holland Casino seeks new advertising agency after ending Indie partnership

Deals & M&A

Holland Casino is seeking a new advertising agency after its collaboration with Indie ended, reportedly by mutual agreement. Two agencies, Monks and Dept, are reportedly still in the running, with consultancy 3MO overseeing the pitch; Holland Casino declined to comment on it.

The agency change reflects Holland Casino’s shift towards digital and social media campaigns, according to Indie’s founder.

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Regulation

Dutch minister rejects gambling ban for people receiving social assistance

Hans Vijlbrief said a blanket ban on gambling for people receiving social assistance would go too far. He said municipalities can point people to a gambling exclusion and support such as debt counselling or addiction care.

Minister Hans Vijlbrief said on 14 October 2026 that prohibiting people who receive social assistance from gambling would go too far. He made the remark during a committee debate on poverty and debt policy in the Netherlands, according to the account of the debate.

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