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Gambling Commission says VPN use obscures UK illegal gambling traffic

Regulation

The Gambling Commission said increased VPN use is making it harder to estimate traffic to unlicensed gambling websites in the UK. Its existing trendline includes a 30% adjustment for traffic hidden by VPNs, but the regulator said a larger share may have been concealed since July 2025 and cautioned that web traffic estimates show trends rather than absolute volumes.

Operators and regulators assessing illegal-market trends must account for uncertainty in traffic estimates caused by VPN use.

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