Reportedly, Evoke, the parent company of William Hill, remains in broadly the same financial position as a year earlier as it awaits acquisition by Bally's Intralot. The Athens-listed buyer paid £243.3m for the LSE-listed company, with the deal due to complete in Q4 2026 or Q1 2027.
The takeover will move William Hill's parent to new ownership while Evoke's finances remain unchanged year on year.
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The UK tax increase reduced Bally’s Intralot’s Q2 EBITDA by €34m. CEO Robeson Reeves said UK market consolidation had progressed more slowly than expected.
It was reported that Evoke generated £887.5m in the first half of 2026, leaving revenue broadly unchanged. Italian revenue increased 21%, while higher gambling taxes weighed on the group.
It was reported that Gaming Corps secured a content agreement with UK operator group evoke. The deal spans the William Hill, Mr Green and 888 brands.
evoke has opened recruitment for a marketing director for Spain, with the role based in Ceuta, according to the report. The successful candidate would oversee marketing strategy for William Hill and 888 in Spain, including customer acquisition, digital campaigns and advertising budgets.
evoke has opened a recruitment process for a marketing director for Spain, with the role based in Ceuta, according to a report. The position covers marketing strategy for the group's William Hill and 888 brands in the Spanish market.
Reportedly, evoke has named Janice Duncan group finance director. Duncan previously served as Casumo’s chief financial officer and has 13 years of industry experience, including roles at William Hill.