DraftKings projects up to $1.05bn Predictions investment across 2026 and 2027
DraftKings expects adjusted EBITDA investment of up to $1.05bn in its Predictions business across 2026 and 2027. The company budgeted $650m–$700m for 2026 and $250m–$350m for 2027; former lottery finance executive Ivan Soloviov said the first half of 2027 would better show whether customers remain active after promotions end.
The planned spend and post-promotion customer retention are central to assessing DraftKings’ Predictions investment.