CAP to monitor UK gambling marketing for content appealing to minors
The Committee of Advertising Practice announced on 4 June that targeted monitoring of gambling marketing would begin on 11 June in the UK. It said the checks would use an artificial-intelligence advertising monitoring system and social-platform cooperation; operators must amend or remove non-compliant adverts, or may face sanctions or referral to the Gambling Commission.
Operators must review marketing content for material that could particularly attract people under 18.