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Brazil ministry schedules review of betting advertising rules for Q1

Regulation

Brazil’s Ministry of Treasury has made online betting advertising a regulatory priority for 2026 and plans to review rules for affiliates and digital influencers in the first quarter. The 2026/2027 agenda of the Secretariat of Prizes and Betting focuses on third-party promotion, including advertising for unauthorised platforms. A supplementary law provides for joint tax liability for people and entities promoting unauthorised operators.

The planned review could clarify advertising obligations and tax exposure for affiliates, influencers and other promoters.

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Regulation

Brazil finance ministry plans risk warnings in betting advertisements

Brazil’s Finance Ministry plans to require betting advertisements to include warnings about gambling risks, reportedly through a provisional measure. The reported rule could take effect during the second phase of the World Cup, which began on 28 June. The proposal follows criticism of betting adverts during CazéTV broadcasts; the source reports that Senacon opened an investigation into the channel’s conduct.

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