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Brazil gambling specialists discuss responsible advertising rules at BiS SiGMA

Regulation

Specialists at the BiS SiGMA event in São Paulo discussed responsible advertising as Brazil moves from implementing gambling rules towards regulatory consolidation. Conar legal director Vitor Hugo said the sector still needs to improve its tools, including work on a guide for influencers; speakers also highlighted consumer education and responsible gambling.

Responsible-advertising discussions and influencer guidance may shape how gambling companies reach Brazilian consumers.

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