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Bet365 plans French market launch ahead of 2026 World Cup

Licences & markets

Bet365 is preparing to enter France in the coming months, reportedly, after not seeking a licence when online sports betting, poker and horse racing were regulated in 2010. The planned entry has not been confirmed by a licensing decision; the report says the company is considering the market ahead of the 2026 FIFA World Cup.

A French entry would add a major operator to the market, but Bet365’s launch and licence remain unconfirmed.

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