Aristocrat outlines plans to bring casino content to online markets
Aristocrat managing director Adrian Bailey outlined the company’s online gaming strategy at the Global Gaming Expo, saying it plans to adapt its land-based game portfolio for online operators. Bailey said the company sees room for growth in the seven US states where igaming is legal and estimated it needs to produce at least 50 new games annually to meet demand.
Aristocrat’s content plans and estimated production needs are relevant to online operators assessing future game supply.