Altenar has appointed Brendon Jeacocks as regional director, with a focus on South Africa and the wider African market, according to an interview. Jeacocks said the supplier holds a South African national manufacturing licence obtained in December and described its market approach as measured.
The appointment gives Altenar a regional lead for its stated South African market focus.
The day’s most important stories, free. One email a day.
Altenar appointed Jacob Portelli as sales manager, with responsibility for developing the sportsbook provider’s presence in Asian and African markets. The company said Portelli has five years of iGaming experience and has held business development and customer success roles in several regions.
Altenar appointed Luana Monje as sales executive, Beatriz De Freitas Lorenção as legal and regulatory affairs associate, and Maria Silvia Sparapan Moral as contracts and customer success associate in Brazil. The company said the hires would support its regional growth and local operator relationships.
Altenar appointed Nikos Zygouris as head of sportsbook product and Alfred Bashllari as sportsbook product consultant. The company said both hires will contribute to its product strategy; Zygouris previously worked at Campeon Gaming, while Bashllari has held roles at Sportradar, Betgenius, Scientific Games and OPAP.
Altenar and Finnplay’s technology partnership combines Altenar’s sportsbook with Finnplay’s Titan platform for operators in regulated markets. In Lithuania, 7bet uses Titan with betting products supported by Altenar; the companies said basketball accounts for almost 40 per cent of its turnover and monthly turnover increased by more than 400 per cent following localisation work.
7bet launched in Lithuania using Finnplay’s Titan platform and betting products supported by Altenar, according to the companies. Altenar tailored its sportsbook to the country’s basketball-led betting culture. Basketball represented almost 40% of 7bet’s turnover, and monthly turnover increased by more than 400%.
7bet said it is launching prediction markets for players in Latvia and Lithuania. Its platform uses technology supplied by Altenar, and the products will cover event contracts including elections, politics, weather and sport. The applicable gambling rules differ between the two markets, and the report says it remains unclear how 7bet's offer fits those requirements.
Vilnius-based 7bet has announced a prediction markets product launch in Lithuania and Latvia.