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Altenar discusses ArenaPlus partnership and its Philippines market entry

Business

Altenar entered the regulated Philippines market through a partnership with ArenaPlus, according to an interview with the supplier's sales operations chief, Vagelis Bairlis. He said the company was targeting regulated Asian markets and adapting its sportsbook technology to local demand, including Filipino interest in basketball.

The partnership marks Altenar's entry into the Philippines and links its sportsbook supply to a named local operator.

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Altenar report says bet builders reached 39.6% of World Cup singles bets

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