Rome court finds E-Play24 domains confusingly similar to Bgame
Rome’s specialised business court partially upheld Bgame’s claims against Sport Network and E-Play24 Ita Limited in a judgment dated 28 April. The court found the “Begame Star” mark and the begamestar.it and begamestar.sport domains confusingly similar to Bgame’s mark and bgame.it domain, while rejecting the defendants’ challenge to the validity of the Bgame mark.
The ruling clarifies that the named mark and domains were confusingly similar to Bgame’s, shaping operators’ branding choices in Italy.